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Impact Evaluation in Firms and Organizations - With Applications ...

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Impact Evaluation in Firms and Organizations: With Applications in R and Python (The MIT Press)

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English | August 5th, 2025 | ISBN: 0262552922 | 160 pages | True EPUB | 5.19 MB

A comprehensive, nontechnical guide to the methods of data-based impact evaluation in companies and organizations, with coverage of machine learning techniques.

In today's dynamic business climate, organizations face the constant challenge of making informed decisions about their interventions, from marketing campaigns and pricing strategies to employee training programs. In this practical textbook, Martin Huber provides a concise but comprehensive guide to quantitatively assessing the impact of such efforts, enabling decision-makers to make evidence-based choices.